You've finished your web design, uploaded your files, and set up your blog, but you're still not getting as many visitors as you hoped for. What gives? Chances are you haven't started working on one of the most important ways to market your site, Search Engine Optimization (SEO).
What SEO Is
Search Engine Optimization refers to the collection of techniques and practices that allow a site to get more traffic from search engines (Google, Yahoo, Microsoft). SEO can be divided into two main areas: off-page SEO (work that takes place separate from the website) and on-page SEO (website changes to make your website rank better). This tutorial will cover both areas in detail! Remember, a website is not fully optimized for search engines unless it employs both on and off-page SEO.What SEO Is Not
SEO is not purchasing the number #1 sponsored link through Google Adwords and proclaiming that you have a #1 ranking on Google. Purchasing paid placements on search engines is a type of Search Engine Marketing (SEM), and is not covered in this tutorial.SEO is not ranking #1 for your company's name. If you're reading this tutorial, you probably already know that ranking for popular terms is darn near impossible, but specific terms, such as a company name, is a freebie. The search engines usually are smart enough to award you that rank by default (unless you are being penalized).
Who Uses SEO
If a website is currently ranked #10 on Google for the search phrase, "how to make egg rolls," but wants to rise to #1, this websites needs to consider SEO. Because search engines have become more and more popular on the web, nearly anyone trying to get seen on the web can benefit from a little SEO loving.Next post is about Keyword Research.
3 comments:
SEO is a good tool to get better exposure for the products and services being offered by a company. This tool helps an organization to flourish and prosper in the long run.
Search engine optimization is an amazing tool that helps get better exposure for the products and services being offered by a business. This will help a company to flourish and prosper in the long run.
I would like to add that the bounce rate is actually
a very important seo factor in our days simply because the rate
in which visitors bounce back provides relevance to Google.
Also see my webpage: Greek seo
Post a Comment